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Beyond Loyalty: Next Generation Of Strategic Customer Relationship Management

Chenet, Pierre

Beyond Loyalty: Next Generation Of Strategic Customer Relationship Management Chenet, Pierre; Jon Ivar Johansen - PHI 2006

ISBN: INR 125.00

Standard No.: 8748 [Excel file from AVIT]

Subjects--Topical Terms:
Management

Subjects--Index Terms: tqm

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